How to Enable Social Media Sharing for Your Campaign – GiveEasy

Social media sharing is an effective way to increase the reach of your fundraising campaign. By enabling share buttons, supporters can easily share your campaign with their friends, family, and networks, helping you attract more visitors and potential donors.

You can also customise how your campaign appears when it's shared by setting a social preview title, description, and image.

Why Enable Social Sharing?

Adding social sharing to your campaign can help you:

Increase campaign visibility.
Encourage supporters to become advocates.
Drive additional traffic to your donation page.
Grow donations through peer-to-peer sharing.

Step 1: Configure Your Social Preview

Before adding share buttons, set up the information that will appear when your campaign is shared on social media.

Open your campaign.
Go to Settings.
Select Social Preview.
Complete the following fields:
- Title – The headline displayed when your campaign is shared.
- Description – A short summary of your campaign.
- Image – The image that accompanies your shared link.
Save your changes.

This information is used by supported social media platforms when someone shares your campaign.

Step 2: Add Social Share Buttons

Once your social preview has been configured:

Open the campaign page where you want the sharing buttons to appear.
Open the Elements panel.
Drag or select the Social Share element.
Position it on your page.
Save and publish your campaign.

Supporters will now be able to share your campaign directly from the page.

Where Can You Add Share Buttons?

You can place social sharing buttons on any page within your campaign, including:

Campaign landing pages
Donation pages
Thank You pages

Many organisations choose to place share buttons on the Thank You page, encouraging donors to share the campaign immediately after making a donation.

Example

After making a donation, a supporter lands on your Thank You page.

They click the Share button, and a post is created using:

Your campaign title
Your campaign description
Your selected social preview image

Their friends can then click the shared link and visit your fundraising campaign.

Best Practices

To encourage more sharing:

Use a compelling campaign title.
Write a short, engaging description.
Choose a high-quality image that represents your campaign.
Add share buttons to your Thank You page, when supporters are often most motivated to spread the word.

Review how your campaign appears when shared to ensure the title, description, and image accurately represent your campaign.

Tip

Think of your social preview as your campaign's "first impression" on social media. A strong title, engaging description, and eye-catching image can significantly improve the likelihood that supporters will share your campaign and that others will click through to learn more and donate.